About Fiercely Electric
Fiercely Electric was created at the end of August 2022, following the conclusion of Season 8 of Formula E. Helen identified a gap in accessible information for Formula E enthusiasts, particularly on social media platforms, beyond the official website and accounts for Formula E. To address this gap, she dedicated her efforts to crafting introductory guides that simplify the sport's rules and regulations through visually engaging content. Initially launched on Instagram and Twitter (now known as X), Fiercely Electric later expanded its presence to TikTok and a website. As a result, Fiercely Electric is steadily evolving into a thriving community with a small yet consistent and dedicated fanbase.
Highlights
August 2022
September 2022
October 2022
March 2023
April 2023
July 2023
July 2023
May 2024
July 2024
Fiercely Electric is created and begins to craft the brand logo and signature colours used throughout the website and social media posts.
First version of the website created, initially hosting pages for guides to the qualifying format, attending your first Formula E race and a beginner's guide to the series which outlined key areas for people to take note of and understand.
First blog post published on fiercelyelectric.co.uk
An interview with former NIO 333 Marketing & Communications Manager, Emma Bearpark, following networking with Emma carried out via email.
New blog post published on fiercelyelectric.co.uk
An interview with Andre Lotterer, Formula E driver for Andretti FE team. This was carried out by the Andretti media team following an email request, provided as an audio file which I transcribed for the website and published as an Instagram reel and TikTok video with the original audio.
Collaboration with Spacesuit Media, a team of imaginative photographers and film makers, allowing me to publish my top ten moments from each round on the Season 9 calendar on my social media platforms with credit given to each photographer.
New blog post published on fiercelyelectric.co.uk
An interview with former Andretti FE driver Oliver Askew, arranged directly with him and conducted via email.
New blog post published on fiercelyelectric.co.uk
Following Fiercely Electric gaining FIA media accreditation for the 2023 London E-Prix as TV Crew, a detailed breakdown of the weekend from the perspective of a first timer working as media was posted, complete with galleries of photographs taken of drivers and team members across the weekend. Collaborating with companies such as Shell and their partner Nissan Formula E Team to produce informative posts explaining their e-transmission and e-thermal liquids and their use within a Gen3 car, as well as being given access to the Porsche Formula E Team garage during a tour.
Helen attended the Berlin E-Prix as accredited media and teamed up wtih Andretti for a content idea - Jake Dennis and Norman Nato were given a disposable camera for the weekend and the photos taken were published on TikTok and Instagram as a reel. Helen also watched several sessions across the weekend from the Andretti garage of as a guest of the team.
Helen attended the London E-Prix as accredited media, as well as being an invited guest to the Emotion Club hospitality on the Sunday.
Let's Get Social
Fiercely Electric on TikTok (750+ followers)
Fiercely Electric on X (Twitter) (550+ followers)
Fiercely Electric on Instagram (800+ followers)
